The IT blog about software development and e-commerce of EXWE GmbH

With heart and mind we burn for digitalization, software development and e-commerce

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Softwarequalitätssicherung: Wie du die Qualität deiner Software nachhaltig steigern kannst

Erfahre, wie du die Qualität deiner Softwareprodukte steigerst! Von ISO-Standards bis hin zu Clean-Code-Prinzipien - dieser Artikel bietet praxisnahe Einblicke und Methoden zur effektiven Softwarequalitätssicherung.

Bewerbermanagement / ATS programmieren lassen: Kosten und Ablauf im Überblick

Bewerbermanagement / ATS programmieren lassen: Kosten und Ablauf im Überblick

Darum ist nutzerzentriertes Design bei einer Software wichtig

Nutzerzentriertes Design bei Softwares Meta Description: Nutzerzentriertes Design bei Softwareanwendungen ✓Alle Infos zur intuitiven Software ✓ Grundprinzipien ✓ Tipps zur Anwendung ➔ Jetzt mehr erfahren

Green robots.txt: Efficient control of web crawlers for a sustainable web

Green robots.txt: Efficient control of web crawlers for a sustainable web Meta Description: More efficiency of your website and reduced server loads for a greener web with the green robots.txt approach and selective crawler approval

Wie du mit deinem Onlineshop eine Marke aufbauen kannst

So entwickelst du deine Markenidentität als Shopbesitzer Meta Description: Markenidentität? Brand Awareness? Hier findest du alle Tipps, wie du dir für deinen Onlineshop eine Marke aufbaust und so deine Markenbekanntheit steigerst.

The best Black Friday tips for online store owners

Is your online store ready for Black Friday? With our tips you can prepare yourself - for a smooth and successful Black Friday as a store owner.

Shopware 7? Release date, features and more

When is Shopware 7 coming? We bring you up to date! ✓ Current Shopware version ✓ planned features, release date and more

PIM - What is it? Your ultimate Shopware and PIM Guide

The PIM Guide for your Shopware Shop ✓ PIM System Definition ✓ Functions ✓ Recommendations for Shopware Extensions Integration ✓ Individual PIM Development

Shopware vs. Salesforce: The big comparison of e- commerce store systems

We do the big Shopware and Salesforce comparison so you can find out which store system fits your business best.

The most important insurances for IT professionals

Insurances are important to be protected against financial challenges in life. Find out which insurances you need as an IT professional here!

The best programming languages for the backend

Which programming languages can be used for the backend? We present ten backend languages and explain what you can use them for.

The Idealo integration for the Shopware online store

You have a Shopware online store and want to open up another marketing channel? Then the Idealo integration is just right for you!

Headless CMS: The guide to your headless content management system

What is a headless content management system? Get all the info, benefits, challenges, and an introduction to different systems here!

Create Shopware 6 themes yourself or buy them? Everything about Shopware 6 template development

You are facing the decision to buy or develop a Shopware theme? Here you get all the info and the respective advantages and disadvantages!

Track clicks on outbound links in Google Analytics 4 (GA4)

We'll show you how to analyze important information about your website in Google Analytics 4 (GA4) and track it with outbound clicks

Shopware 6 vs. Magento 2 (Adobe Commerce) - the store system comparison

Learn all about features, usability, and more in the big store system comparison between Shopware 6 and Magento 2 (Adobe Commerce).

The B2B Onlineshop Guide: Advantages, Requirements and Best Practice

Learn everything you need to create a successful B2B online store - whether you're in B2B or just starting out.

The Shopware Glossary: Technical terms and explanations for your online store with Shopware

The big EXWE Shopware glossary: Find all important terms around Shopware explained short and crisp by the experts for online store creation.

How to use Google Shopping for your Shopware 6 store

You own a Shopware store and want to use Google Shopping? Then you will find here all the information on how to combine Shopware with Google Shopping and what advantages it offers you.

UX design in software applications: What do you need to consider - an interview with our graphic designer

The big interview with EXWE graphic designer Leonie: We reveal what you need to keep in mind for successful UX design in software applications.

Capture conversions from HubSpot forms in Google Analytics GA4 (with GoogleTagManager)

Capture conversions from HubSpot forms in Google Analytics GA4 (with GoogleTagManager) and if necessary also with ServerSideTracking).

Databases for business: The big comparison of relevant databases

Which database is right for you? Find out! In our article we compare popular database applications like MySQL and MariaDB.

Website relaunch: How to prevent ranking loss

You want to keep your Google ranking during the website relaunch? Here you can learn everything about the perfect SEO relaunch and how to avoid SEO mistakes.

Website relaunch: How to make it work

You want to redesign your website? With our tips and tricks and the website relaunch checklist, your project will be a complete success!

Payment methods: 10 alternatives to PayPal

Here you can find ten good PayPal alternatives for your online store: Easy to integrate payment methods for a fast payment processing of your customers.

What you need to know about direct-to-consumer business

Direct-to-consumer has some advantages for manufacturers. Find out why you should sell to the end customer yourself, which sales channels there are and more.

Google Analytics 4: Why it's worth switching to GA4

Google Analytics 4 - Our guide to switching to the new version GA4 Meta Description: Learn all about the new version and Enhanced E-Commerce Tracking with GA4.

Online store: How to choose the right store system

Which store system is the best for your business? In our comparison, we examine store systems for aspects such as customization, hosting and more.

Can I track HubSpot chat conversions in a GDPR compliant way?

How to track HubSpot Chat Widget using a CookieManager like cookiebot.com for GoogleAnalytics?

The best programming languages for web development

The best programming languages for web development? We'll introduce you to PHP, Ruby and more, and show you which applications they're best suited for.

Shopware SEO - What beginners should know

SEO is also essential for Shopware to optimize your online store and increase your sales. We give you a first overview about Shopware SEO!

What does the development of custom software cost?

You are planning the development of an individual software and don't know yet which costs you will have to pay? Here you can find out everything about the costs!

Shopware 6: What are dynamic product groups?

What are dynamic product groups in Shopware and what can they be used for? And how can you create them? You can find out all this in our article.

Website Promotion - What is involved?

For a successful website you need online marketing measures like push & pull marketing, social media ads and SEA - Here you can find an overview!

Digitizing KMUS: Why it's so important

Digitization must not stop in SMEs either: We show you how you can digitize your company and which subsidies are available.

New Shopware Flow Builder for automated business processes

With the new Shopware release comes a new feature: the Flow Builder. We'll show you what it's for and how you can use it in your online store.

Web development and website management - A complete overview

We as a web development agency show you an overview of all website elements. Learn all about SEO, content and website performance and more.

Web development: Does it always have to be Scrum?

Project planning in agile software development - Must Scrum always be used in web development? We make the comparison and show alternative models.

Shopware vs. Shopify: Which system for my online store?

We're doing the big Shopware 6 and Shopify comparison so you can find out which is better suited for your company's online store.

Reach your users with web apps and push messages!

Push notifications in the form of web apps help you get closer to your business goals. Find out why you shouldn't do without them here.

How do I convert my store system to Shopware 6?

You want to migrate to Shopware 6? We'll show you what to look out for and how to make the move a success.

This is what the life cycle of a custom software looks like

Every custom software has a life cycle: from planning and programming to implementation. We explain the individual steps of the cycle here!

Tips for developing secure custom software

How can you make your custom software development secure and protect it from hacker attacks? With these tips you can prevent security breaches.

Conversion optimization: How do I increase the sales of my webshop?

You want to increase the conversion of your online store to generate more sales? We have some tips for online store creation that will surely help you achieve this!

Web development: Four steps to a functional web app

You want to program a web app for your company, but don't know how to get started? We'll tell you four steps that will lead to success.

Web app compact an overview - what you need to know about web applications

Optimize your business and use the advantages of an individual web app for your company. Use the expert knowledge of EXWE web developers!

What is front-end & back-end programming?

Programming and web development consists of frontend, middleware and backend development. In our blog article you can find an overview.

How can I find the best software service provider for us?

You need support in the area of software development and are looking for the right software service provider? Find the most important criteria here.

Individual software development for your company: We show you how it's done!

What if standard software is no longer sufficient? A custom software specially designed to meet your requirements can help you here!

Increase the conversion rate of your online store with UX and usability design

Increase the performance of your online store through a higher conversion rate! Use our tips and tricks on the topic of UX and usability design.

IT outsourcing: How the outsourcing of IT activities works

Take advantage and outsource IT tasks now - Save time and financial resources and use the know-how of experienced software developers!

Scheduling in companies - this is how custom software can help

Scheduling for your company made easy - with individual software from EXWE

Our HubSpot plugin - hand in hand with Shopware - bundle the data of your store

Use our Shopware plugin between Shopware and the Hubspot universe now and benefit from easy and bundled data collection!

Successful in e-commerce - tips and tricks for a successful online store

You want to get started with your online store? Then take a look at our basics for your e-commerce success - this is how online commerce works!

Discover the 5 skills every good Shopware developer should have

Are you interested in Shopware and want to get started as a developer? Then we have tips for you on how to become the ultimate Shopware developer!

This is what has changed in Shopware 6 since the last update!

Learn about the improvements and new features from Shopware 6.0 to Shopware 6.4.1.0 and stay up to date on the topic of online store creation.

The best Shopware 5 and 6 plugins for your online store!

Optimize your Shopware online store - Use the five best webshop plugins 2021 for inventory management systems, customer service or personalized products.

Online store hosting - the ten most frequently asked questions

Everything you need to know about online store hosting - provider, costs, own server? We have the answer!

Why you should not use the word "advertising" in your image names

It should be prevented urgently image names, for example, as my_advertising.jpg or other abbreviations in this direction.

Optimize Shopware Cookie Banner for Tracking

Interview with Johannes Meibers. The cookie banner in Shopware has a strong negative impact on tracking, for example in Google Analytics. With solution approach!

Successfully create and optimize SEA and PPC accounts

The ultimate step-by-step guide for online shops. Optimize your GoogleAds account and use Search Engine Advertising for your business.

Why your online store will benefit from SEA

And why search engine advertising is so important in e-commerce and for your store - Professional SEA management for your successful e-commerce.

Good air in the office - Safe working after lockdown

An investment in the future - how our individual software in combination with a CO2 measuring device ensures good air in the office.

JTL Connector: How to prevent overwriting during sync!

Our solution to the problem - what you can do if the JTL Connector in Shopware causes problems.

This is how we helped Kikis Kitchen Shop after overload!

Emergency support for your online store - how we help you in emergencies with our monthly online store support.

Bootstrap media queries cheat sheet for Bootstrap 3 & Bootstrap 4 & Bootstrap 5

Bootstrap media queries cheat sheet for Bootstrap 3 & Bootstrap 4 & Bootstrap 5 - tips and tricks about Bootstrap from our software developers.

Why your business needs a landing page

Everything you need to know for your landing page and how you can use it to target customers and direct them to your website

Google Analytics 4 Property with Shopware

Shopware with the new Google Analytics 4 Property - How to create Analytics 4 Property and the old Universal Analytics at the same time.

Individual software compact - What you need to know

Everything about the basics of custom software, advantages and disadvantages and phases of custom software you will learn in this article

What does Google PageSpeed really say?

Why Google PageSpeed is often misinterpreted, what really helps you optimize your load time and guarantee the optimal user experience.

Optimal growth supported by individual software

How our own custom software helps us grow and combines CRM, project management and resource planning.

Set up Google target for Shopware

How you can set up target plans for your online store with Google Analytics and how you can connect Google Analytics with Shopware, you can find out here.

So long texts are possible with the Digital Publishing Plugin!

Our CSS hack that lets you map any length of text to Shopware and work around the plugin's issues.

Here's how to connect your retail with online commerce!

E-commerce solutions for your store - how to professionalize your merchandise management with the help of Pickware and JTL

Do away with emails! Tools for more effective customer support

Project management tools that make your life easier and why email and ticket systems as communication channels lead to problems.

Shopware Performance Guide for Professionals

Our Shopware Performance Guide for professionals - tips and tricks to bring the performance of your online store to the next level.

The 10 most important questions of online store creation

You want to build an online store but don't know where to start? In this article you will find tips & tricks to get started

The feature comparison - Shopware 5 vs Shopware 6

The big feature comparison between Shopware 5 and Shopware 6 - from A like salutation to Z like payment methods

How an online store can save your storefront

Find out what your customers expect from you and what you can do to save your store - digital transformation as an opportunity and a challenge

Online store creation is not worth it

Why it is essential for you as a medium-sized company to present your offer online and why not every online store has to sell.

The 10 most frequently asked questions about Shopware 6

What is so special about Shopware 6? Here you can learn everything about the technology, the differences to Shopware 5, and the development status.

How to create invoice corrections for shopware 5 without overwrites!

Our tip for Shopware invoices: Create an invoice correction without overwriting! Optimize processes in your online store quickly and easily.

Shopware Download / Attachment Fix after Update

Linked downloads are no longer displayed? Here you will find the problem solving attachment fix that will make your downloads visible again.

Show Shopware Custom Products under Variant Selection

In this article, we will show you how to place the Custom Products options below the variants by customizing the Shopware theme.

Integrate phpstan into Bitbucket pipeline

Here's how to integrate the popular static PHP code analyzer into your Bitbucket pipeline - our tips and tricks to make your life easier.

E-commerce tip: Shopware category on noindex

Shopware category on noindex, ex. SALE category - customization in backend, theme and settings within categories.

Shopware 6 Certification - EXWE is now a Shopware Agency!

News from EXWE - We are certified Shopware 6 Developer! EXWE as your contact for online store development, support and maintenance.

Atlas Copco Hubspot Blog

EXWE helps Atlas Copco integrate the Hubspot blog into their website - content management made easy with EXWE and Hubspot.

Shopware shipping costs note for shipping abroad

This is how you can add the shipping note for shipping abroad in Shopware - Shopware Hacks from EXWE that will make your life easier.

xtCommerce - confirmation mail with remarks

xtCommerce - Insert remarks in confirmation email

Facebook Sweepstakes: Attention for your business

Use our tips and tricks to generate "Likes" in sweepstakes on your Facebook business page and optimize your business!

Joomla Language Bootstrap Dropdown with Flags

Tips and Tricks for Content Management System Joomla: Replace the regular Joomla dropdown with a nice Bootstrap dropdown including flags

xtCommerce 4.0: Enter direct debit data in confirmation mail

xtCommerce - add the direct debit data to the confirmation mail - make your work in your online store easier and optimize your e-commerce

Tips and Tricks for your Shopware Shop: Shopware USA / American States

The Shopware Deployment for the American States (USA) - Use our tips and tricks about Shopware and optimize your online store now!

Shopware Tip: Track all shopping cart activities of your store with ga Analytics

Use our Shopware tip and track all your shopping cart activities with ga Analystics and learn more about shopper behavior in your online store!

Shopware Tips and Tricks - All states that are mandatory for PayPal in one SQL

Use our Shopware tip on the topic: Shopware - All for PayPal obligatory states in a SQL. Use the SQL query in our blog article.

Tips and Tricks for your Shopware Shop: Shopware Italian States

The Shopware insert the Italian states - Use our tips and tricks about Shopware and optimize your online store now!

Shopware cancellation invoice with own number range

How to create a cancellation policy with your own number range in Shopware, you will learn in the following post.

Correct currency & tax rates: Shopware Japanese States

The Shopware insert for the Japanese States - Use our tips and tricks about Shopware and optimize your online store now!

All the news about Shopware 6

On our blog you can find all the news about Shopware 6. We give you tips, how you can improve your online store and set up Shopware. You can read all about it on our blog. As a Shopware agency, we are of course also available to personally at your side.

Tips and tricks for Shopware 6 plugins

For your Shopware Shop there is the possibility to install various plugins. We show you which Shopware plugins you absolutely need and introduce you to different ones, including for example, our Hubspot Shopware plugin.

News in e-commerce

As an agency for e-commerce software development, we are also interested in all the novelties and innovations in e-commerce. We prepare these for you in exciting blog articles. So you are you are always up to date with the blog of EXWE.

The topic of software development on the blog

Programming an individual software or an individual plugin is part of our everyday business. Of course, we are therefore up to date and have interesting Tips for you, which we share with you on our company's own EXWE blog. Here you can learn everything you need to know about programming custom software and plugin development.

This is what you need to know about web development

We're also on the road as a web agency, and we'd love to take you along on our latest discoveries in the world of web development. Also, of course, we don't want to keep from you how you can program your own web application and what else you should know about web everything else you should know about web app development.

Onlineshop creation: our tips

We at EXWE from Dortmund have already created several online stores and would like to share with you on the Blog our best Learnings and tips on the way give: How you can increase sales, how you can can make your online store faster and how monitoring works best.