Web design for demanding companies.
Customized, high-performance and future-proof thanks to the latest technologies and content management systems.
Attractive web design for more visibility and customer loyalty
Increase your online success with customized web design- Professional solutions for your digital presence!
From the idea to the finished web design: Our reference projects at a glance
Kikis Kitchen inspires thousands of viewers every week with delicious baking and cooking recipes on YouTube. To stay true to her passion, Kiki and her husband Hamza run an online store for their own product range and kitchen accessories.
Neues Schwarz is an owner-operated coffee and espresso roasting company in the heart of Dortmund. In addition to two branches in the city, where customers can enjoy the coffee specialties on site, Neues Schwarz also operates its own online store with quality products.
We developed a modern online store for our customer Fritz Kruse. The company Fritz Kruse Baumaschinen GmbH is a trading and service company for the main and secondary construction trade, which has existed for more than a century. Fritz Kruse is one of the leading suppliers of construction machinery.
We developed an online store for Premioloon, where corporate customers and entrepreneurs of all sizes can choose from a diverse selection of party and balloon decorations. At Premioloon, customers can find individual, modern and trendy products for festive occasions of any kind.
trvladdicted stands for all passionate globetrotters who have lost their heart to traveling. For the online store of the young fashion line we created a modern e-commerce environment using the leading German e-commerce online store system Shopware.
A flexible online store where customers can configure compressors and compressed air stations and order them directly - we developed this store system for a Swedish, internationally active manufacturer of compressor technology.
Our approaches and procedures for Responsive Web Design
With this we build super fast and customer oriented websites
But what is responsive? Responsiveness in modern web applications refers to how quickly and efficiently an application responds to user interactions. A responsive web application reacts quickly and seamlessly to user interactions such as clicks, keystrokes, and mouse movements without the need to reload the page. This can be achieved by using technologies like AJAX, WebSockets, or modern frameworks like React, Vue, and Angular. We specialize in Vue, but are well versed in the other technologies as well.
However, reactive programming in modern web applications goes a step further by not only reacting to changes made by user input, but also automatically detecting changes in the data source. This means that when a value in the data source changes, the application is automatically updated without any additional instructions from the user. The data source of our choice is usually an API approach provided by the PHP framework Symfony. Symfony is one of the most popular and widely used PHP frameworks, used by many developers and companies worldwide.
Responsive web applications provide users with a faster, smoother and more engaging experience and can also improve application performance by minimizing data exchange between the server and client.
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Content Management Systems
Our approach is always pragmatic and depending on the use case and budget we choose a suitable system. As software developers, we don't want to hype any particular content management system. Our more commonly used systems include WordPress, Drupal, Typo3 and Joomla. Websites that want to display many products but are not designed for sales, we also often create with a store system such as Shopware, from which we then program out the sales buttons.
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Desktop, Tablet & Mobile
Responsiveness and conversion optimization are at least as important as the technology in the background. Responsive websites automatically adapt to the optimal display on all screen sizes, from desktop or laptop computers to tablets and smartphones, without compromising the design experience or performance on the part of your customers.
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No Templates but Templating
Our credo: No Templates but Templating. We rely on Standarf frameworks and build a custom template developed for your company. In the field of templating engines we are trained on many different platforms and frameworks. We regularly work with Bootstrap, Twig and Smarty.
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Aesthetics & Design
At the beginning of the project, our design team gathers information from you about what you want from your new website, makes suggestions, and researches competitors to create an action plan before moving on to the next phase. In this, we develop an innovative structure and sitemap and layout for your new website so that everyone involved has a clear picture of how the finished project will be built. The design team will first submit the layout and elements of the home page for your review and approval. Once the layout is finalized, we can begin development while we finalize the home page and work on the designs for the sub-pages.
Process of our web design
7 steps to a unique design
Do you want a responsive web design that fits your business as well as your target audience and are wondering how to go about implementing it? At EXWE, the development of your unique web design includes several steps. During the entire design process, we are continuously in direct exchange with you. This way we can ensure an iterative development.
The great advantage of a responsive web design is that your web application is available and intuitive for all users - no matter what device they use. Our agile development of your new design enables you to promptly reach and inspire your target audience in all ways.
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Requirements analysis
To ensure you get a design that meets your expectations, fits your business or brand, and also appeals to your target audience, our first step is to analyze your design project requirements. We look at your current design, discover potential for improvement and record what you would like to see in your future design. We document this with you to record the performance requirements and details of the project. Subsequently, we can also determine the timeframe of your project.
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For a successful collaboration, it is essential to create a concept design. The concept contains all the requirements and our plans for implementation. Our graphic artists, designers and developers know what is important and what you need for a successful web design. Of course, we welcome your valuable feedback directly at this point in the design process to make improvements. Your wishes and requirements, coupled with our expertise and creativity, result in a unique progress plan that avoids delays and misunderstandings to produce a successful end result.
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Planning & Design
In the next step, we take care of the design. We create all visual aspects of your web project such as layout, color scheme, typography, images and more. In the process, we make sure that the web application can later be used intuitively and responsively on all devices. This way, a design draft is created, which can be put into practice in the next step and after another consultation with you.
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Development
Now it's time for the implementation. In this phase, our designs are developed and actually built into your web application. Here we focus on full transparency and give you updates on our progress in regular meetings. A direct contact person is always available to you during the entire design and development process. Of course, we also document all implemented tasks, so that you can also access an up-to-date overview of costs and performance at any time.
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Testing
Before your new design goes live, we perform extensive testing to check for potential bugs. This way we can also guarantee that there will be no usability problems with your web project and that users from all browsers and devices will have unrestricted access. Of course, we also check if we have met all the defined requirements of the project and only when all designers, graphic artists and developers of our team are 100% satisfied, your web design project will be completed.
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Go-live
After five exciting steps, the time has finally come! Your new design finally goes live. Together, we can now celebrate the completion of a successful project. But our collaboration doesn't have to end yet if you don't want it to.
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Support & Monitoring
To ensure that your design continues to function error-free, updates will be necessary again and again. Because technology continues to evolve. This is exactly where our support and monitoring packages come in. We provide you with a suitable contingent on request and take care of all updates and work that will arise in the future around your web project.
Talk to us now about your own web design project! We will call you back.
10 advantages of professional web design
More economic success through
- Very good user experience due to intuitive navigation
- Responsiveness makes it possible to use in all browsers and devices
- This also provides more reach and reduces bounce rates
- A better first impression and thus more professionalism and authenticity
- More security through technically flawless implementation
- Individuality and recognition value
- Competitive advantage over competitors
- Best practices of search engine optimization are already taken into account during the design phase
- Increased conversion rate through better placement of call-to-actions
- Adaptable to new design wishes and technological innovations in the future through contact persons at EXWE
From start-ups to global players: we offer needs-based solutions for customers in every industry. In doing so, we focus on the requirements and the respective target group. We particularly value the both positive and constructive feedback we receive from our customers. On this basis, it is possible for us to constantly improve and master new challenges. This is what our customers say:
"What I appreciate most about working with EXWE is their solution-oriented and pragmatic approach. Competence paired with a cool team makes EXWE a strong partner on our side."
"Our store integration worked out great. We set up a store based on Shopware with EXWE. The implementation and ongoing support are competent and very pragmatic at all times."
"Competent, creative, innovative, serious and fair... with EXWE we exceed our set goals again and again. An absolutely trusting partnership that we no longer want to miss."
"The development of our application took place iteratively. EXWE was also involved conceptually in the development process and thus contributed significantly to the success of the final product. We very rarely experience this at this level with IT service providers. We recommend EXWE with a clear conscience!"
Do you want a unique web design for your company? With EXWE to an individual branding and an optimized user experience.
Looking for a partner to design your web application from scratch or modernize it? Then you've come to the right place with the full-service agency EXWE. We are experts in the field of web design and fulfill your wishes regarding an innovative and responsive design of your website, software or web application.
Our heart beats for modern technologies, software and design. That's why our developers, graphic artists and designers are always up to date with the latest technology and are happy to creatively implement your ideas. Our customers come from a wide range of industries from all over Germany. Whether start-ups, SMEs or large corporations - we always find the right solution. This is also reflected in our extensive range of services, which we can also put together into individual service packages to meet your requirements and ideas. In a first analysis we can find out together what your company needs for a new web presence and an eye-catching but coherent design that appeals to your target group. This is accompanied by a comprehensive consultation based on our years of experience and technical know-how. In this way, a suitable concept is quickly created that is tailored exactly to your company.
You already have a web presence, a web application or software, but you are not satisfied with the responsiveness or the design? Don't worry, we will find a solution for this as well. Because we are the perfect contact for optimizations and make sure that your project is modernized and improved. We seamlessly implement your design wishes and, of course, use the latest technologies and ensure that your web presence is intuitive to use.
Once the design is created, it is then developed and integrated at your company until it finally goes live. Before that, of course, your project will be put through its paces - so that your new appearance can launch smoothly. After the launch of your new web design, it is always possible that new updates will have to be made or that you will want to make some changes at a later date. For this case there are our custom-fit service & support packages. Within the scope of these packages, your direct contact at EXWE can take care of all tasks related to the design of your website.
We look forward to hearing from you.
Chris Apfelbeck
Managing Director
Yuri Struszczynski
Managing Director
10 reasons for EXWE as a partner agency
- Use of the latest technologies
- Individual wishes and requirements are our priority
- Innovative implementation and creative ideas
- Comprehensive consulting that quickly leads to a successful result
- Fast response time - with us you do not have to wait long for implementation
- A personal contact person is at your side from the beginning to the end of the project
- We take care of your project and do not outsource services
- Passion and high motivation characterize our team
- Sustainable and long-term partnership according to your needs and wishes through additional support packages
- Transparent billing
What is Webdessign?
A short FAQ about webdesign
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What is good webdesign?
Good web design is a combination of various aspects that enhance the user experience and effectively fulfill the purpose of a website. It refers to the design and development of websites to make them functional, appealing and user-friendly. Several factors play a role in web development. First, careful design is important to understand the goals and requirements of the website and to build a solid foundation. This includes planning the site structure, user experience and content organization. A crucial aspect of web design is, of course, visual design. This involves the aesthetic component of the website, including the color palette, layout, images and other graphic elements. A harmonious visual design creates an appealing atmosphere and contributes to the positive perception of the website. However, this includes typography as well. Choosing the right fonts and displaying them properly on different screen sizes and devices improves readability and makes for a pleasant reading experience. Font size, line spacing, and the use of bold or italics should be carefully coordinated. A good web design also considers usability. Navigation should be intuitive and easy to understand so that users can navigate the site effortlessly. Fast page loading time and responsive adaptation to different screen sizes are also important aspects to ensure a positive user experience.
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What exactly does a web designer do?
A web designer is a person who is responsible for the design and visual presentation of a website. Their main goal is to create an appealing appearance and optimize the user experience on various devices. A web designer's duties also include developing the aesthetic concept of a website. They select color palettes, layouts, fonts and images to achieve a harmonious visual design. They also take into account the target audience and the purpose of the website to create a suitable design. A web designer must ensure that the website looks and works well on different devices, such as desktop computers, tablets, and smartphones. This includes adjusting the layout and navigation to ensure an optimal user experience on different screen sizes. Although a web designer doesn't usually do extensive programming, they should have basic knowledge of HTML, CSS, and possibly JavaScript. This will allow them to turn the design into functional code and work with web developers to ensure the design is implemented correctly.
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How does search engine optimization apply to web design?
Search engine optimization in web design refers to the application of defaults to optimize websites for search engines like Google. A powerful web design takes these defaults into account to ensure optimized visibility. It includes the use of relevant keywords to optimize the content for search engines. Technical optimizations such as fast loading times and responsive design improve website performance. Website structure and navigation are optimized to facilitate crawling and indexing by search engines. Precise metadata, such as meta descriptions and meta tags, are optimized for better display in search results. Web design also considers usability to provide a positive experience for both users and search engines. In summary, search engine optimization in web design is about designing websites according to the specifications of search engines to provide a powerful and optimized presence in search results.
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What programming languages are used for web design?
Various programming languages are used for web design to make web presences functional and user-friendly. Some of the most common programming languages used in web design are:
- HTML (Hypertext Markup Language): HTML forms the basic framework of a website and defines the structure and content of a page.
- CSS (Cascading Style Sheets): CSS is used to define the appearance of a website, including layout, colors, fonts, and other visual properties. JavaScript: JavaScript enables the creation of interactive and dynamic elements on a website. It is used for features such as animations, form validation, user interactions, and more.
- PHP (Hypertext Preprocessor): PHP is a server-side scripting language and is widely used to generate dynamic content and manage databases in web applications.
- Python: Python is a versatile programming language that is also used in web design. It is often used for complex backend functionalities and web application development.
- Ruby: Ruby is a popular scripting language used for web design and web application development. The Ruby on Rails framework provides a sophisticated and efficient development environment.
- Java: Java is widely used for developing server-side applications and complex web applications. It offers a wide range of features and is found in many large enterprise environments.
In summary, for web design aspects such as web presence, functional user interface, and thoughtful development, various programming languages are used, including HTML, CSS, JavaScript, PHP, Python, Ruby, and Java. The choice of programming language depends on the requirements of the project and the preferences of the developer. -
How can web design be optimized for fast loading times?
To optimize web design for fast loading times, there are several approaches that focus on web design. Here are some ways to achieve this:
- Optimizing images: Images are often one of the main reasons for slow load times. Compressing images can reduce file sizes and improve load times. Also, images should be used in the correct formats and sizes for efficient rendering.
- Minimize HTTP requests: large requests to the server can lead to longer load times. Combining CSS and JavaScript files, using CSS sprites and reducing external scripts can minimize the number of HTTP requests and reduce load times. Use caching: Using caching mechanisms allows the browser to store static resources such as CSS files, JavaScript files, and images. This avoids repetitive requests and improves load times. Efficient code optimization: careful programming and optimization of code can improve website performance. This includes reducing redundant code, merging and minifying CSS and JavaScript files, and using efficient code techniques.
- Use of Content Delivery Networks (CDNs): CDNs are networks of servers designed to store and deliver content closer to user locations. Using a CDN can reduce load times by delivering content from a server that is geographically closer to the user.
- Responsive design: a responsive design allows the website to be displayed optimally on different screen sizes and devices. The use of media queries and flexible layouts can ensure that only the resources required for each device are loaded, resulting in faster loading times.
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