Online store, performance marketing and SEA.
Campaign setup and keyword research + technical support from Dortmund and Düsseldorf - Optimal targeting. Campaign setup, keyword research, ad testing & optimization for advanced e-commerce.
Get started with performance marketing now
Best practice in performance marketing: Ostermann & Bauportal24h
Successful increase of KPI's through performance marketing by EXWE
Ostermann was founded in 1949 and over the decades the former small store with 45 sqm became exclusive furnishing centers in Witten, Haan, Bottrop, Recklinghausen and Leverkusen. Today Ostermann is the largest furnishing company in West Germany with more than 1700 employees.
| Google Ads | since EXWE |
|---|---|
| Turnover | +137 % |
| Orders | +142 % |
| Sales rate | +87 % |
| Reach | +27 % |
The company Fritz Kruse Baumaschinen GmbH is a trading and service company for the main and secondary construction trade that has been in existence for over 100 years and is one of the top sellers in the construction machinery industry.
| Google & Bing channels | since EXWE |
|---|---|
| Sales | +105 % |
| Orders | +87 % |
| Return-On-Adspend | +24 % |
| Reach | +61 % |
| alternative retargeting solution | since EXWE |
| Sales | +150 % |
| Return-On-Adspend | +450 % |
Numbers don't lie. If we have piqued your interest, let's talk about your SEA project.
SEA - an interplay of creativity, data and technology
EXWE does not see itself as a classic advertising or SEA agency, like many other service providers on the market. We are an IT service provider with a high level of technical know-how. This has many advantages for SEA management.
SEA is only partly creative. However, the added value for successful SEA management must be driven by numbers and data. This is where our strength lies. Through targeted technical automation, superfluous costs can be avoided. Both for clicks and for man-hours - internally and externally.
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SEA Audit to get started
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| SEA Audit - Know where you stand! | |
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| Identify optimization opportunities with an SEA audit from EXWE: We analyze your SEA accounts with regard to growth and efficiency potential. Benefit from our deep know-how and channel understanding. After completion of the audit, you will receive a PDF sheet from us that provides you with information about the status quo of your Google Ads account. | |
| Project scope | 3h one-time |
| 399 EUR plus VAT |
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Basic
Performance Marketing |
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| with the following features | |
|---|---|
| Reportings | monthly |
| Status calls | quarterly |
| Meetings | none |
| Google search ads | |
| Google Shopping Ads | |
| Project scope | from 1 person day per month |
| from 799 EUR plus VAT plus advertising budget |
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Business
Performance Marketing |
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| with the following features | |
|---|---|
| Reporting | monthly |
| Status calls | every two months |
| Meetings | quarterly |
| Google search ads | |
| Google Shopping Ads | |
| Google display ads | |
| App campaigns | |
| YouTube ads | |
| Microsoft ads (Bing) | |
| Competitor analysis | |
| Pricing analysis | |
| Publishers & advertising networks | For example, price search engines such as Idealo, Geizhals, etc. or display advertisers such as Criteo. |
| In-house workshops | annually with a project scope of at least 12 months |
| Project scope | from 3 person days per month |
| from 2399 EUR plus VAT plus advertising budget |
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Enterprise
Performance Marketing |
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| with the following features | |
|---|---|
| Reportings | monthly |
| Status calls | monthly |
| Meetings | quarterly |
| Google search ads | |
| Google Shopping Ads | |
| Google display ads | |
| App campaigns | |
| YouTube ads | |
| Microsoft ads (Bing) | |
| Competitor analysis | |
| Pricing analysis | |
| Publishers & advertising networks | E.g. price search engines like Idealo, Geizhals etc. or display advertisers like Criteo. |
| Onsite consulting | To optimize the conversion rate of your website |
| UX consulting for advertising media | We advise you on performant advertising media |
| In-house workshops | annually with a project scope of at least 12 months |
| Project scope | from 5 person days per month |
| from 3999 EUR plus VAT plus advertising budget |
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Absolute transparency through reporting + explanation
For us, "reporting" does not mean sending you an Excel spreadsheet with a few unrelated numbers once a month.
From us you will receive meaningful Google Data Studio dashboards on various key figures of your online store. Furthermore, once a month, you will receive a personalized email from us with the most important explanations of the four reports. Status-quo info, budget-turnover forecasts and other good-to-knows are also included here. Here are our SEA reports at a glance.
Excellent performance marketing for the channels: Search, Display,
Shopping, YouTube & Price Search Engines
As experts in the support of online stores, we have accumulated a wide range of expertise in the control of SEA campaigns over the years. Our technical expertise allows us to go one step further for our clients than is possible with many traditional advertising agencies, where this know-how is often lacking.
SEA campaigns require a high level of maintenance and optimization, as this is the only way to constantly improve the cost-benefit ratio. We provide comprehensive support for your campaigns and ensure optimal control. We take care of campaign implementation, keyword search, ad testing and optimization, and analyze digital growth potential for you.
Furthermore, we always consider your SEA key figures in the overall context of your online store's performance and monitor your reports within Google Analytics. Only through this holistic view do we achieve the transparency you need and drive the overall goal of your business forward and upward.
We value close and regular collaboration with our clients, because no one knows your business better than you do. During joint performance calls, we review KPIs and share our knowledge and potential. We are happy to test new products and whole product categories as well as betas with you to shape the market together.
With expertise and passion we cover all types of campaigns in Search Engine Advertising: Google search ads, Google display ads, Google shopping ads, app campaigns, YouTube ads and Microsoft ads.
Here's what our customers say about working with us
"Our store integration worked out great. We have set up a store based on Shopware with EXWE. The implementation and ongoing support are competent and very pragmatic at all times."
"Competent, creative, innovative, serious and fair.... with EXWE we exceed our set goals time and time again. An absolutely trusting partnership that we no longer want to miss."
"We had our Shopware store created through EXWE. Fair price-performance ratio, speedy implementation with very good results. Technical support is also provided by EXWE. And what can I say? A service partner like it stands in the book. 1+++ and thumbs up!"
"What I appreciate most about working with EXWE is the solution-oriented and pragmatic approach. Competence paired with a cool team makes EXWE a strong partner on our side."
interesting posts from our tech blog for you on this topic
And why search engine advertising is so important in e-commerce and for your store - Professional SEA management for your successful e-commerce.
The ultimate step-by-step guide for online stores. Optimize your GoogleAds account and use Search Engine Advertising for your business.
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